NATALYA KASHPER sat in her minimalist living room, a light-filled space made rich with rough brick walls, a sculptural masonry fireplace and wooden ceiling joists. She looked out of the arched windows, framed in deep wood casements, and took in the view.

“I remember coming to SoHo with my mom and thinking, ‘This is so beautiful,’ ” said Ms. Kashper, who grew up in California. “SoHo is the epitome of an old American city.” Read More …